Barbour ReLoved Xmas campaign

After a previous popular Paddington partnership, Barbour teamed up with him again for this Barbour ReLoved Xmas campaign. 

Barbour ReLoved is an upcycling initiative. Customers were invited to return old jackets to receive a voucher towards a new one. 

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The returned jackets were then repaired and turned into one-of-a-kind pieces ready for the Christmas season. These are truly unique gifts. 

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And one gift for the campaign was being chosen as  The Drum's Ad of the Day.